Inspiration

Beautiful Machines

Classic cars are one of our greatest inspirations, for their timeless design, attention to detail and use of quality materials, all things we value at Ideal & Co. The new Beautiful Machines book by Gestalten tells the stories of over 45 cars that defined the zeitgeist in thrilling detail.
Evoking an era when elegance, romance, and outright performance defined the automobile – and the fascinating stories that made them icons of the road. From the shark-inspired Maserati Ghibli to the fiery Lamborghini Miura, from European elegance with American firepower such as the Iso Grifo and Facel Vega to the groundbreaking designs of the Alfa Romeo Tipo 33 Stradale and Renault Alpine and the advanced technology behind the Jensen FF or Porsche 918 Spyder—these cars are less transportation and more testaments to beauty, freedom, ambition, innovation, and speed.

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